Peperami stands up

01 February, 2017
Page 48 

Peperami is the subject of a six-figure marketing campaign to support last year's launches of its Tex-Mex flavour and Snack Pack format.

The activity has three main elements: a TV sponsorship and branded partnership deal with Comedy Central UK, a dedicated ad campaign and the return of the Pork Tour sampling campaign. All are linked by the "When hunger strikes, snack back" message and feature the Peperami Animal. One of the ads includes details of a competition to win a trip to New York. Viewers can enter via a Peperami-branded page on comedycentral.co.uk.

+31 (0) 20 72 37 800

www.peperami.com





Site Search

Poll

Do the recent hikes in business rates pose a serious threat to your petrol retailing business?

  • Yes
  • No

Facebook

About the Forecourt Trader Group
Forecourt Trader continues to maintain its market-leading position as the major source of information for the petrol-retailing sector.

Targeted at independent retailers, all those connected to the industry seek out Forecourt Trader (magazine and website) for its strong mix of news, industry and retailer profiles, as well as scheduled features that cover all categories of a service station operation at length, on both the forecourt and shop side of the business. ...more »

Twitter