The new variant comes in 380ml and 500ml bottles and a six-pack.

Lucy Colman, brand manager at GlaxoSmithKline, says: "Lucozade Energy has been exhibiting a very strong 9.5% year-on-year growth and the introduction of a new, popular flavour to the range is set to drive sales with current and new customers trying it."

Launch activity includes nationwide sampling and extensive in-store point-of-sale material.

GlaxoSmithKline is supporting the entire Lucozade Energy range with a £5.2m campaign between now and September.

Meanwhile, latest AC Nielsen data has revealed that Lucozade Sport has become the sixth best-selling brand in the convenience sector. It recorded year-on-year growth of nearly 40%.

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