Forecourt Trader
November 08 Issue
Last updated: 06 November, 2007
Page 42 

After an absence of almost 20 years Fox and Peppy the polar bear, the iconic characters from the Fox's Confectionery ads, are back.The lovable characters are back on the small screen with a sponsorship campaign on UKTV Gold worth £2m.

To celebrate, Fox's Glacier Mints has teamed up with Forecourt Trader to give readers the chance to win £40-worth of entertainment vouchers from HMV plus two cases of Glacier Mints, Glacier Fruits and Glacier Dark (each containing 12x170g bags, rrp 99p per bag). Dark are liquorice and aniseed sweets containing real liquorice extract for an intense flavour.

In addition, two runners up will each receive two cases of all three flavours.

The six month TV campaign debuted between shows such as The Vicar of Dibley and Fawlty Towers in October and is also set to appear on UK Gold+1 and UKTV Drama.

Fox's Glacier Mints, Fruits and Dark are available in cases of 12.



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