Red Bull has become the latest manufacturer to launch an energy shot.

According to the company, the new product contains the same amount of energy as a 250ml can. The 60ml can will also be available in Sugarfree.

The Red Bull Energy Shot is non-carbonated, has less liquid than the traditional Red Bull can and doesn’t need to be chilled. The company says this "brings in a host of new usage occasions, giving consumers all the functional benefits of Red Bull in a handy little shot. Red Bull Energy Shots will give wings to consumers at more times and in more places than ever before".

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www.redbull.co.uk

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