The Forecourt Trader of the Year Awards are the showcase for the petrol retailing industry and this year they have been revamped and relaunched to give every forecourt retailer the chance to win something.

 

The complex categories of the past have been swept away so that forecourt retailers will be grouped under two main criteria by region and fuel volume.

 

The Forecourt Trader Awards recognise and reward those businesses at the leading edge of their profession; that continue to thrive in an increasingly competitive world.

 

They don’t have to be the biggest but they are judged to be the best. Does your site have star quality?

 

You’ll never know if you don’t enter!

 

 

The new structure

 

 

Regardless of ownership or operational status, the main retailer categories will be grouped by two main criteria region and fuel volume.

 

Retailers can compete for the high-status title of being the Best Forecourt Retailer in one of six regions:

 

1. Scotland

 

2. Northern Ireland

 

3. Northern England

 

4. Midlands

 

5. West Country & Wales

 

6. London & the South East

 

 

 

Small forecourts will have their own category, so they no longer have to compete with the giants in the industry.

 

There will be two volume categories up to 2.5mpla and over 2.5mpla.

 

There will be two winners in each region representing the two volume categories. These winners will then compete for the overall regional title, called, for example: ’Best Scottish forecourt retailer; Best London & South East forecourt retailer’.

 

The overall Forecourt Trader of the Year winner will be chosen from the six regional winners.

 

 

Why you should enter

 

 

A cash prize of £3,000 for the overall winner of Forecourt Trader of the Year 2011.

 

The chance to enjoy a great night out at the awards dinner at the Park Lane Hilton in London on Thursday September 22, 2011.

 

A great opportunity to network with friends, colleagues and like-minded retailers as well as oil company executives, suppliers and other key business contacts.

 

As a winner you are able to use the Forecourt Trader of the Year Awards logo in-store and on marketing material to help impress your customers.

 

Winners in all categories also benefit from coverage and publicity within the Forecourt Trader magazine and on our awards website www.forecourttraderawards.co.uk.

 

 

Specialist categories

 

 

In addition to the main retailer awards, all retailers can submit entries for the following specialist categories:

 

Best Site with a Licence to sell Alcohol

 

Best Car Care & Lubricants Outlet

 

Best Display of Chilled Food

 

Best Confectionery Outlet

 

Best Customer Service

 

Best Eco Friendly Outlet

 

Best Forecourt Facilities

 

Best Hot Beverages Outlet

 

Best Soft Drinks Outlet

 

Best Tobacco Retailer

 

Best Site Manager

 

 

How to enter

 

 

Online entry will be available for the first time at www.forecourttraderawards.co.uk.

 

You can also download an entry pack from www.forecourttraderawards.co.uk.

 

Send your completed entry form and photos to: Rebecca George, Forecourt Trader of the Year Awards 2011, William Reed Business Media, Broadfield Park, Crawley, West Sussex RH11 9RT.

 

For further information call Rebecca George on 01293 610422 or email her at rebecca.george@wrbm.com

 

Make sure you get your entries in by the deadline: Friday May 27, 2011.

 

 

Winning tips

 

 

Watch out for tips on how to be a winner in next month’s issue essential reading for those aiming for the top prize.

 

 

Sponsors

 

 

Our big thanks go to this year’s sponsors, without whom the awards would not be possible, particularly Palmer & Harvey, our principal sponsor. We would also like to welcome new sponsor Heineken.

 

 

 

Coca-Cola Enterprises

 

Coffee Nation

 

Convenience Distribution Group

 

Dresser Wayne

 

Ginsters

 

Heineken

 

Imperial Tobacco

 

Palmer & Harvey

 

RS Sales

 

Torex Retail

 

Wilcomatic

 


 

 

Past Award winners year

 

David Charman 1996

Robert Fraser1997

Hugh Fraser1998

Darren Lawrence1999

Graham Kennedy2000

John McCaffrey2001

Steven Blackadder2002

Jonathan & Rebecca James2003

Peter & Pat Bellini2004

Susie Hawkins2005

Karl Brocklehurst2006

Hugh & Robert Fraser2007

Philip & Lesley Tout2008

Patrick Sewell2009

Bhupa, lata & jay gohil2010