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product news: Britvic adds Fruit Shoot PMP

04 December, 2015

Britvic Soft Drinks is introducing a new price-marked pack (PMP) format for its Robinsons Fruit Shoot Hydro range to help drive sales for retailers.

The new pack will consist of 12 x 350ml bottles, with each individual bottle price marked at 79p, and will be available in Blackcurrant & Orange and Pineapple variants from January next year.

The new Hydro 12 pack PMP has been launched specifically with independent retailers in mind, enabling them to offer the right pack size at the right price for their customers.

The launch will be supported in the wholesale and independent retail channels with a full in-depot and in-outlet launch plan, including a comprehensive POS package and trade exclusive launch promotions.

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Weekly retail fuel prices: 19 August 2019
RegionDieselLPGSuper ULUL
East Midlands132.1066.40141.37129.07
North East130.85144.25128.58
North West131.60139.66128.82
Northern Ireland129.13134.50126.35
South East132.8662.50141.62129.81
South West132.24138.89129.06
West Midlands131.8660.90141.24128.98
Yorkshire & Humber131.40140.49128.65

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