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product news: Nestlé launches Milkybar Milkshake Mix Up

12 February, 2016

Nestlé is launching a new Milkybar Milkshake Mix Up sharing bag. It is a combination of the white chocolate giant buttons and new chocolate milkshake flavour giant buttons, creating a mix all the family can enjoy. Each bag has an RRP of £1.59, with stock available from 15th February.

A Nestlé UK & Ireland spokesperson said: “The new Milkybar Milkshake Mix Up sharing bag is set to appeal to both shoppers and retailers alike. Mums that have grown up with the brand will love sharing this new twist on a favourite chocolate from their childhoods with their own families.

“Retailers will benefit from the fact that this launch from a well-loved and trusted brand capitalises on growing consumer trends in a growing category.”

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