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product news: Aero Mousse variant launched

19 February, 2016

Nestlé Confectionery is introducing a new caramel version of the Aero Mousse milk chocolate bar for a limited time only.

Aero Mousse Caramel combines smooth, bubbly chocolate with a layer of soft, caramel-flavoured mousse in a thin chocolate shell, and has an RRP of 62p.

This year the Aero brand will be supported by a £5m media programme, including new TV advertising as well as bespoke activity for Aero Mousse Caramel via Facebook in March.

A Nestlé UK & Ireland spokesperson said: “Aero Mousse Milk has proven a winner for both consumers and retailers alike; generating incremental sales and therefore profits for the confectionery category. The launch of new Aero Mousse Caramel is set to continue this success by tapping into the growing popularity and broad appeal of caramel flavoured chocolate.”

0800 6378 5385

www.nestle.co.uk





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