Forecourt Trader - 30 years at the heart of the fuel retailing community

Pit stop screen clean

06 June, 2006
Page 7 
BP has just completed a four-week Pit Stop Screen Clean campaign to boost awareness of its Ultimate range of advanced performance fuels.
Brand ambassadors gave customers at more than 200 forecourts a complimentary screenwash. BP Ultimate marketing communications manager, Nicola Beckett, explained: "Through entertaining face-to-face engagement we've been able to increase the category's consumer awareness at point of purchase ensuring that key brand messages are delivered in a memorable way, delivering a true brand experience."

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Weekly retail fuel prices: 15 January 2018
RegionDieselLPGSuper ULUL
East Midlands124.34132.31121.54
North East123.94133.63121.07
North West124.1658.50132.51121.18
Northern Ireland123.4169.90128.40120.85
South East125.1561.40132.52122.48
South West124.73130.24121.91
West Midlands123.7465.23132.27121.20
Yorkshire & Humber123.9161.90132.74121.12

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