Forecourt Trader - 30 years at the heart of the fuel retailing community

product news: Mars Ice Cream introduces new lines

John Wood ·

Mars Ice Cream is launching its Mars and Snickers ice creams in a tub format.

The Mars ice cream tub encompasses creamy dairy ice cream with smooth caramel and crunchy chocolaty pieces, while the Snickers ice cream tub delivers a combination of roasted, crunchy peanuts, smooth caramel and chocolate with dairy ice cream.

Phil Shaw, general manager for Mars Ice Cream said: “It’s clear that tubs, and share-at-home products are driving growth within the ice cream category. The Mars and Snickers brands are well-loved by consumers, and lead the category in bars – so the new tubs are sure to be a winning combination.

“With eye-catching packaging and familiar brand appeal, we are sure that the tubs will bring consumers to the frozen aisle and will soon become a favourite, of consumers and retailers alike - emulating the success of our bars.”

The Mars and Snickers ice cream tubs are available now, with an Rrp of £3, from SHS.

01452 378500

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Weekly retail fuel prices: 15 January 2018
RegionDieselLPGSuper ULUL
East124.9460.90131.85122.27
East Midlands124.34132.31121.54
London125.0662.90132.42122.10
North East123.94133.63121.07
North West124.1658.50132.51121.18
Northern Ireland123.4169.90128.40120.85
Scotland124.5774.90130.88121.33
South East125.1561.40132.52122.48
South West124.73130.24121.91
Wales124.44128.57121.19
West Midlands123.7465.23132.27121.20
Yorkshire & Humber123.9161.90132.74121.12

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