Forecourt Trader - 30 years at the heart of the fuel retailing community
Free EPoS system in TV tie-up deal
Published:  03 July, 2006

Point4 is offering forecourt operators a free EPoS system if they sign up to take its new in-store TV concept. Described as 'shelf-edge TV', the in-store advertising medium uses small plasma screens, which sit on the edge of the shelf in front of the products. Point 4 says that when a retailer signs up to take the TV system, they will give them a free HTec HydraPos system worth 12-15,000 - which combines EPoS and pump control in one unit - as well as the screens.

Paula Boden, head of sales and marketing at Point4, says: "All the retailer will have to pay for is the hardware and software maintenance on the system, which they would have to pay for anyway. We get some of the revenue back from the advertising content and the retailer gets a portion of that as well.

"The reason it's being sold as a package is that the advertising is being sold on the basis that we can also supply geographical sales information to those companies. To do that we need to install the EPoS system as well."

Advertising content is provided via a broadband connection.

0870 0124000

0870 1788080 (Northern Ireland)

My Account

You are not logged in.
  • Weekly
  • Weekly
  • Daily
Weekly retail fuel prices: 6 April 2020
RegionDieselLPGSuper ULUL
East Midlands116.69123.64110.94
North East114.52128.57108.80
North West115.5869.90124.67110.44
Northern Ireland112.26105.71
South East117.76127.48112.59
South West116.50123.98110.63
West Midlands116.74130.15110.50
Yorkshire & Humber115.67119.64110.20

Most read

As fuel volumes fall dramatically across the nation, do you fear having to close your forecourt operation as a consequence of the coronavirus lockdown?

Digital Edition