Forecourt Trader - 30 years at the heart of the fuel retailing community
Toblerone for girls
Published:  03 July, 2006

Kraft Foods is targeting female consumers with a limited edition 100g Toblerone bar. The exclusive bars feature a new pack design, with the traditional logo replaced on one side by the words 'To Myself' in pink lipstick letters. To encourage sales, retailers can order a special unit that holds 120 bars.

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As the smaller/family owned independent forecourt businesses continue to be acquired by the big operators, do you think now could be the right time for you to sell up?