Forecourt Trader - 30 years at the heart of the fuel retailing community

Jellybeans move in

07 August, 2006
Page 42 
Leaf is bolstering its position in impulse with the launch of Chewits Fruities jellybeans.
The product is targeted at eight to 14-year-olds. Leaf predicts that the sweets will capture a share of the on-the-move market through forecourts as well as creating extra impulse-purchase opportunities for grocery retailers and CTNs.Chewits Fruities are presented in colourful display outers that are suitable for on the countertop or on-shelf.Each display outer contains 30 packs that have a rrp of 35p. And each pack contains an assortment of six fruit-flavoured jellybeans. 01704 502400



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