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Magnum introduces new White Chocolate & Cookie flavour
22 March, 2019

Ice cream brand Magnum is launching Magnum White Chocolate & Cookies across all formats, including handheld and tubs, and will be supported by a £5m media value marketing spend.

Magnum White Chocolate & Cookies is designed to help retailers capitalise on the growing trend for white chocolate, while also appealing to cookie fans – a flavour driving growth across ice cream and confectionary.

Noel Clarke, vice president refreshments at Unilever UKI, commented: “There are those who love white chocolate, and there are those who love cookies, and a whole load of people who love indulgent ice cream. By combing them all in one delicious masterpiece we have truly made a new match made in ice cream heaven.”


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Weekly retail fuel prices: 2 December 2019
RegionDieselLPGSuper ULUL
East130.4464.90137.85126.18
East Midlands129.9982.90139.43126.05
London130.54139.65126.88
North East128.54136.77124.41
North West129.2561.90138.14125.60
Northern Ireland127.29130.90123.52
Scotland129.94136.84125.21
South East131.0865.90138.76126.97
South West129.90137.19125.67
Wales129.05134.76124.63
West Midlands129.85138.70125.98
Yorkshire & Humber129.2763.90138.21125.38

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