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Ka brings taste of Caribbean to energy category
05 July, 2019

Caribbean soft drink Ka is bringing the taste of the Caribbean to the energy category with the launch of KA Reload, a glucose-based energy drink.

Available in two flavours Black Cherry and Mango KAs move into the energy market fits well for the brand, with 90% of current KA consumers already consuming energy drinks to fuel their busy urban lives (Kantar data). The launch is supported by a digital campaign.

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Weekly retail fuel prices: 25 May 2020
RegionDieselLPGSuper ULUL
East Midlands111.76123.12106.54
North East110.34125.25104.79
North West111.33119.82106.56
Northern Ireland108.52111.40102.55
South East113.2059.90124.27108.35
South West111.83124.12106.47
West Midlands112.13125.12106.81
Yorkshire & Humber111.6957.70121.80105.92

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