Forecourt Trader - 30 years at the heart of the fuel retailing community

Britvic's brain power

01 July, 2007
Page 44 
Britvic has introduced a new pack design for Drench in a bid to attract new buyers to the brand.
There's a new easy-grip bottle shape in 500ml and 750ml sizes, both with a sports cap. The pack design also features a cleaner, crisper look.Britvic is investing £2.4m in a national marketing campaign for the drink from this month through to September. New advertising uses the tagline 'Your brain is 75% water - keep it topped up, stay drenched'.According to Nielsen data, bottled water is the third largest sub-category in soft drinks, worth 643m in 2006, up 11% on the previous year. 01245 261871

  • Weekly
  • Weekly
  • Daily
Weekly retail fuel prices: 19 March 2018
RegionDieselLPGSuper ULUL
East Midlands122.46131.58119.60
North East121.7959.90131.53118.66
North West122.0658.80129.31118.83
Northern Ireland121.4469.90127.23119.16
South East123.2769.90131.23120.66
South West122.83128.65119.82
West Midlands121.83129.90119.22
Yorkshire & Humber121.66129.86118.80

Most read

With sales of new diesel vehicles nose-diving at an alarming rate, has this had a noticeable impact on your diesel fuel sales?


See all events