Forecourt Trader - 30 years at the heart of the fuel retailing community
Wholesome snacks
Published:  06 September, 2007

Walkers is launching Sunbites, its first ever wholegrain snack. Made with whole wheat, whole oats and whole corn, they contain 30% less fat than regular crisps.

They also have no artificial colours, flavours or preservatives.

The snacks have been launched as a tasty way for consumers to get more wholegrain into their diets. Each pack contains more than 16g whole-grain, which is over one-third of the suggested daily amount.

Sunbites come in three flavours: original, sour cream & cracked black pepper and oven-roasted onion & rosemary; in 28g standard packs with a rrp of 41p and six x 25g multipacks, rrp £1.38.

The launch is supported by a £3m campaign, which includes press advertising and door-drop activity where one in three target consumers - women and families - will receive a free sample.

0118 930 6666

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Weekly retail fuel prices: 14 January 2019
RegionDieselLPGSuper ULUL
East Midlands128.74133.01119.88
North East127.91131.75118.33
North West128.68136.12119.49
Northern Ireland126.96126.30118.64
South East129.8761.90132.47120.93
South West129.14130.43120.42
West Midlands128.67132.51119.89
Yorkshire & Humber128.21133.99119.24

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