Forecourt Trader - 30 years at the heart of the fuel retailing community

New look for Coke

04 February, 2008
Page 42 
Coca-Cola is going back to its roots with a new packaging design across its entire range.
The new look incorporates the most iconic elements of the original red and white design created by the company in 1886, but with a modern twist.In a bid to encourage customers to think green, the packaging also displays the 'Recycle Now' mark. Cathryn Sleight, marketing director for Coca-Cola GB, says: "This visual identity retains the iconic visual elements of the Coca-Cola brand but presented in a simpler, bolder and more modern way for our customers."The company is also putting short inspirational messages on the benefits of recycling cans on the cardboard outer wraps of multipacks of Coca-Cola and Coke Zero. 08457 227222



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Weekly retail fuel prices: 9 July 2018
RegionDieselLPGSuper ULUL
East131.9863.50137.96128.56
East Midlands131.22139.91128.09
London132.0063.90140.12128.84
North East131.0264.90140.64127.46
North West131.2157.70139.91127.57
Northern Ireland130.4269.90135.40127.64
Scotland131.53135.41127.88
South East132.2056.90139.61129.13
South West131.65137.84128.39
Wales131.3059.90135.44127.73
West Midlands130.86137.08127.70
Yorkshire & Humber130.6370.90139.43127.69

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