Forecourt Trader - 30 years at the heart of the fuel retailing community

Powerade rugby ball

30 January, 2009
Page 56 
Coca-Cola Enterprises' sports drink brand Powerade has re-signed sponsorship deals with both the English and Welsh rugby union teams.
A new £1m campaign supports the sponsor-ships. This will include limited-edition packs, price promotions and an increased presence on the playing field. There is also a new press ad featuring three of England and Wales' top rugby players: Steve Borthwick, Paul Sackey and Shane Williams; which aims to bring to life the role of Powerade as the 'inner gear' of rugby. It claims to demonstrate that what you put inside is what you wear on the outside.08457 227 222

  • Weekly
  • Weekly
  • Daily
Weekly retail fuel prices: 12 November 2018
RegionDieselLPGSuper ULUL
East Midlands136.60139.38129.02
North East136.4569.90142.07128.06
North West136.60138.23128.71
Northern Ireland135.0969.90137.92128.64
South East137.4666.90139.94129.99
South West136.7567.90139.46129.38
West Midlands136.02140.93128.76
Yorkshire & Humber135.86140.71128.57

Most read

As Jet buys sites for the first time since selling its company owned network off in 2001, will this be part of a significant, growing trend for oil companies?


See all events