Forecourt Trader - 30 years at the heart of the fuel retailing community

Sharwood's new bit on the side

30 January, 2009
Page 59 
Premier Foods is launching a new range of Sharwood's Indian side dish accompaniments which it says are set to drive incremental sales and encourage trial of new products.
According to Premier, the four variants - Bombay potatoes, saag aloo, tarka dahl and vegetable curry - are available in 300g microwaveable pouches which can be conveniently heated in two minutes. In addition, Premier says Indian accompaniments and convenience products are in very strong growth, demonstrating that there is a significant opportunity for a range of convenient vegetable side dishes.The new range will be supported by a TV advertising campaign as well as multi-buy promotions and sampling activity. Each side dish will have a rrp of £1.49 and will be available in five units per case. Premier is giving away four prizes of the mixed Indian side dishes worth about £50 each



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Weekly retail fuel prices: 13 May 2019
RegionDieselLPGSuper ULUL
East135.3957.70139.79129.47
East Midlands134.3163.90142.71128.51
London134.60141.68129.54
North East133.45141.14128.34
North West133.87139.66128.19
Northern Ireland131.69134.87127.12
Scotland134.4352.70139.41128.93
South East135.1064.90141.55129.70
South West134.4267.90138.19129.02
Wales133.90136.61128.00
West Midlands134.0264.90141.51128.62
Yorkshire & Humber133.3863.90141.59128.06

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