Forecourt Trader - 30 years at the heart of the fuel retailing community
Warburtons offers half as much
Published:  01 December, 2004

Warburtons has launched two half-loaves as well as relaunching one existing variant in the 400g size.

The new products are a full size loaf split in two, giving a full-sized slice but in a more convenient pack format.

The half-loaves of Warburtons Sourdough Batch (rrp 75p) and Stoneground Wholemeal (rrp 70p) will be available from January 20.

Also available from the same date is the Toastie loaf in a 400g half-loaf format (rrp 61p), aimed at the top-up shopper.

Sarah Miskell, category marketing controller at Warburtons, said: “More and people are purchasing these smaller sized loaves because it allows them to buy more of a selection of products but without the waste.”

01204 556600

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Weekly retail fuel prices: 12 November 2018
RegionDieselLPGSuper ULUL
East Midlands136.60139.38129.02
North East136.4569.90142.07128.06
North West136.60138.23128.71
Northern Ireland135.0969.90137.92128.64
South East137.4666.90139.94129.99
South West136.7567.90139.46129.38
West Midlands136.02140.93128.76
Yorkshire & Humber135.86140.71128.57

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