Forecourt Trader - 30 years at the heart of the fuel retailing community

Birds Eye hits 100%

24 May, 2010
Page 62 

Birds Eye is launching a major marketing campaign aimed at educating consumers on the benefits of frozen food.

The campaign will focus on Birds Eye's commitment to quality ingredients.

Under the banner 'We're only content with 100%', the company will make clear on packs that its fish fingers are made from 100% fish fillet and Chicken Dippers from 100% chicken breast. The campaign will be fronted by a straight-talking polar bear voiced by Hollywood screen legend Willem Dafoe.

0800 332277

www.birdseye.co.uk





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Weekly retail fuel prices: 30 March 2020
RegionDieselLPGSuper ULUL
East118.96132.05114.52
East Midlands119.01131.46114.46
London119.6659.90134.71116.14
North East116.33131.57110.86
North West117.71131.66113.21
Northern Ireland113.94120.90108.13
Scotland117.18131.78111.83
South East120.0368.90132.46116.19
South West118.30130.34113.27
Wales116.8157.90127.95111.17
West Midlands118.8857.90135.85114.78
Yorkshire & Humber117.69131.84113.09

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