Forecourt Trader - 30 years at the heart of the fuel retailing community

Dunhill development

01 July, 2005
Page 48 
Premium cigarette brand Dunhill has been relaunched following a two-year development, which has resulted in a new look and taste.
The modern and aspirational image is designed to appeal to 20-35-year-old premium-brand smokers.Claire Doyle, head of brand at British American Tobacco, said: “Smokers’ attitudes at the premium end of the market are changing. They are seeking alternatives and they want a high quality product with a modern and desirable image, which new Dunhill now offers.”As well as giving Dunhill a new image, BAT has also updated its blend. The Virginia blend now has elements of flue-cured Burley and Oriental tobacco to offer a “smoother, more flavoursome” taste.The new range includes Dunhill International, which remains unchanged; Dunhill Red replaces King Size; Dunhill Blue replaces Filters; and a re-formulated Dunhill Menthol. Rrp is £4.99. Supporting the launch will be pack inserts and onserts, a customer care helpline, trade marketing, and a dedicated field team to advise retailers on stock rotation.0800 444236



  • Weekly
    Retail
  • Weekly
    wholesale
  • Daily
    Average
Weekly retail fuel prices: 12 November 2018
RegionDieselLPGSuper ULUL
East137.08139.69129.73
East Midlands136.60139.38129.02
London137.0265.40139.68129.22
North East136.4569.90142.07128.06
North West136.60138.23128.71
Northern Ireland135.0969.90137.92128.64
Scotland137.07136.04128.45
South East137.4666.90139.94129.99
South West136.7567.90139.46129.38
Wales136.47135.40128.21
West Midlands136.02140.93128.76
Yorkshire & Humber135.86140.71128.57

Most read

As Jet buys sites for the first time since selling its company owned network off in 2001, will this be part of a significant, growing trend for oil companies?

Calendar

See all events