Forecourt Trader - 30 years at the heart of the fuel retailing community

Kit Kat bags a share

03 March, 2011
Page 48 

Pop Choc, a new variant on Kit Kat the UK's third largest chocolate confectionery brand is being launched this month in a 140g sharing bag, rrp £1.89. Pop Choc consists of bite-size pieces of Kit Kat wafer coated in milk chocolate. The launch is backed with a £3m media campaign including a new TV ad, women's press, outdoor and digital activity. Nestlé UK trade communications manager, Graham Walker, says: "With the chocolate sharing bag category experiencing huge growth, this is a really exciting move for the Kit Kat brand... Pop Choc is set to create huge consumer interest."


  • Weekly
    Retail
  • Weekly
    wholesale
  • Daily
    Average
Weekly retail fuel prices: 15 April 2019
RegionDieselLPGSuper ULUL
East132.7461.80137.06126.04
East Midlands131.9880.90137.50125.32
London132.62139.31126.61
North East130.83137.71124.52
North West131.63135.44124.59
Northern Ireland129.55131.04123.66
Scotland131.9664.90136.81125.08
South East132.9559.90138.51126.32
South West132.2957.90137.05125.42
Wales131.3668.20132.82124.33
West Midlands131.7971.90136.78125.40
Yorkshire & Humber131.32137.91124.87

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