Forecourt Trader - 30 years at the heart of the fuel retailing community

Kit Kat bags a share

03 March, 2011
Page 48 

Pop Choc, a new variant on Kit Kat the UK's third largest chocolate confectionery brand is being launched this month in a 140g sharing bag, rrp £1.89. Pop Choc consists of bite-size pieces of Kit Kat wafer coated in milk chocolate. The launch is backed with a £3m media campaign including a new TV ad, women's press, outdoor and digital activity. Nestlé UK trade communications manager, Graham Walker, says: "With the chocolate sharing bag category experiencing huge growth, this is a really exciting move for the Kit Kat brand... Pop Choc is set to create huge consumer interest."


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Weekly retail fuel prices: 4 November 2019
RegionDieselLPGSuper ULUL
East130.9367.90138.13126.75
East Midlands130.73139.73126.64
London130.73139.60127.04
North East129.5562.90137.10125.31
North West129.9963.90138.40126.48
Northern Ireland128.05133.57124.33
Scotland130.6059.30137.24126.23
South East131.4566.90139.66127.42
South West130.7674.90137.94126.68
Wales129.84136.06125.42
West Midlands130.4059.90137.63126.57
Yorkshire & Humber130.02139.47126.29

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