Forecourt Trader - 30 years at the heart of the fuel retailing community

A Perfect Partnership

29 November, 2011
Page 44 

Red Bull has launched a new retailer loyalty programme called Perfect Partnership.

Participating retailers will be scored on a points system based on the availability of Red Bull lines, their visibility and placement.

For example, points will be awarded if Red Bull is allocated 30% of sports and energy space which, according to AC Nielsen data, reflects its market share.

League tables will be published every eight weeks so retailers can track their performance and win a variety of rewards. These range from merchandise to tickets to top events such as the British Grand Prix.

01344 418396

www.redbull.co.uk





  • Weekly
    Retail
  • Weekly
    wholesale
  • Daily
    Average
Weekly retail fuel prices: 15 July 2019
RegionDieselLPGSuper ULUL
East
East Midlands
London
North East
North West
Northern Ireland
Scotland
South East
South West
Wales
West Midlands
Yorkshire & Humber

Most read

As ESSO and BP join Shell and Gulf in launching new loyalty programmes this year, are such schemes a key tool for businesses today?