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Wrigley's extra spend

01 March, 2004
Page 61 
The Wrigley Company is splashing out a record £46.5m in marketing support for 2004.
This increased investment, said Wrigley, will help to boost the company’s high-profile move out of its traditional gum business, with the recently launched Extra Thin Ice and Extra Mints.Jo Hartop, head of communications at Wrigley, said: “The 2004 marketing programme represents a significant increase in investment compared to last year, and aims to target consumers through a mix of communication vehicles.“Retailers should ensure their Wrigley displays are fully stocked to benefit from increased awareness of Wrigley brands.” 01752 701107

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Weekly retail fuel prices: 15 January 2018
RegionDieselLPGSuper ULUL
East Midlands124.34132.31121.54
North East123.94133.63121.07
North West124.1658.50132.51121.18
Northern Ireland123.4169.90128.40120.85
South East125.1561.40132.52122.48
South West124.73130.24121.91
West Midlands123.7465.23132.27121.20
Yorkshire & Humber123.9161.90132.74121.12

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