Forecourt Trader - 30 years at the heart of the fuel retailing community

Pringles chips away at dipping market

01 February, 2004
Page 55 
Pringles is entering the dipping snack category with the launch of a range of dipping chips and dips. Pringles Dippers and Pringles Dips is said to be the ‘biggest ever’ new product launch for Pringles UK and Ireland, backed by a £3.5m marketing spend.
The chips are shaped for easy scooping and come in three varieties – Original, Pinch of Pepper and Hint of Sour Cream & Onion. The Pringles Dips selection comprises Salsa Heaven, Fiery Salsa, Sour Cream & Chive, and Cool Curry.Dippers and Dips are available in 170g tubes and 300g jars, both with a rrp of £1.38. TV ads start in early Spring, with consumer PR activity kicking off this month. 0800 013 0200



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Weekly retail fuel prices: 2 October 2017
RegionDieselLPGSuper ULUL
East120.5363.90127.17119.00
East Midlands120.03127.76118.80
London120.3757.90128.81118.85
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West Midlands120.0865.90128.12118.84
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