Forecourt Trader - 30 years at the heart of the fuel retailing community

Juice that's less sweet

08 February, 2013
Page 42 

Trop 50 from Tropicana is a new fruit juice drink with just half the calories and half the sugar of regular juice. It is a mixture of Tropicana Pure Premium not-from-concentrate juice and water, which is then sweetened with Stevia to give sweetness without the calories. It comes in 330ml on-the-go formats and 1ltr packs in varieties including smooth orange and orange & mango. Rrps are £1.19 and £2.29 respectively.

Trop 50 was introduced successfuly in the US three years ago, where it is now a $200m brand. Here the launch is backed by a multi-million pound TV advertising campaign as well as in-store sampling.

0118 930 6666

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Weekly retail fuel prices: 12 November 2018
RegionDieselLPGSuper ULUL
East Midlands136.60139.38129.02
North East136.4569.90142.07128.06
North West136.60138.23128.71
Northern Ireland135.0969.90137.92128.64
South East137.4666.90139.94129.99
South West136.7567.90139.46129.38
West Midlands136.02140.93128.76
Yorkshire & Humber135.86140.71128.57

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