Forecourt Trader - 30 years at the heart of the fuel retailing community

New faces on shelf

07 August, 2013
Page 42 

Cadbury Dairy Milk Freddo is bringing new faces to the confectionery fixture with the launch of Freddo Faces. The new fun product features 10 individual faces made from Cadbury Dairy Milk, with five different expressions happy, in love, grumpy, confused and cheeky to ensure there's a Freddo Face for every occasion.

The launch will be supported by PR, point of sale and digital advertising.

The Cadbury Dairy Milk Freddo brand is already

worth £19.3m in the UK and is the number one kids' chocolate unit seller, growing total brand sales at 14% year-on-year (Nielsen).

Recommended retail price is 52p and the Faces come in outers of 28.

  • Weekly
  • Weekly
  • Daily
Weekly retail fuel prices: 10 June 2019
RegionDieselLPGSuper ULUL
East Midlands134.59140.57129.69
North East133.19142.40129.15
North West134.1363.90139.73129.13
Northern Ireland131.34135.32128.05
South East135.2562.40141.74130.52
South West134.5167.90140.57129.57
West Midlands134.34140.64129.70
Yorkshire & Humber133.72140.40129.24

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