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MRH Hursts brand rolled out to 35 stores

27 September, 2013

MRH Retailís new store brand Hursts has been rolled out to 35 stores since three pilot stores were successfully launched in March, managing director John Lynn has told Forecourt Trader, with 100 sites expected by Spring 2014.

The stores feature a new external fascia, intended to visually demonstrate core store offerings, highlighting features and services found inside, such as paying a bill, food and drink on the go, and picking up or sending a parcel. The store interiors receive new signage with bright vibrant graphics.

Lynn said the aim was to create a new brand image that can be adjusted to meet the needs of each individual store, but creates a coherent store identity across its entire estate

ĎHurstsí is derived from the companyís historical corporate name, Malthurst, in order to reflect its long established business.

The Hurstsí brand development will be in addition to the convenience store programme that MRH has developed with Spar.

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Weekly retail fuel prices: 8 July 2019
RegionDieselLPGSuper ULUL
East Midlands131.33138.41127.59
North East129.55137.90126.73
North West130.5757.70136.49127.08
Northern Ireland128.66138.90125.50
South East131.9757.90137.52128.38
South West131.2957.90137.34127.49
West Midlands131.04138.64127.72
Yorkshire & Humber130.4384.90137.01127.30

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