Forecourt Trader - 30 years at the heart of the fuel retailing community

Country Choice Pogo's into hot meals market

04 December, 2013
Page 46 

Country Choice has launched Pogo's (pots-on-the-go), a range of individual hot meals for people on the move. The concept, says the company, can bring in profits of over £6,000 a year, if a retailer sells just 20 meals per day.

Delivered frozen and ready to bake, there are six varieties: sausage hot pot; vegetable curry; beef hot pot; all-day breakfast; chicken tikka masala; and chilli con carne. Each comes as an individual portion and, once heated in a conventional oven for 35 to 40 minutes at 180°C, can be displayed in a hot food cabinet for up to four hours.

Each 300g meal has a rrp of £3; they come packed 18 to a case. To help retailers display the range to full effect, Country Choice has introduced Pogo's branded equipment including units that incorporate a compact oven in the base. The Plug & Play Pogo's Hot Spot unit holds around 22 pots on two shelves above a 13-amp oven, all ready to heat and serve. The taller Hot Tower holds around 48 pots on four shelves and comes with bright shelf talkers to grab attention. A free fork holder can be hooked onto the heated display, providing individually wrapped forks for instant meals on the go.

0800 521366

My Account

You are not logged in.
  • Weekly
  • Weekly
  • Daily
Weekly retail fuel prices: 7 October 2019
RegionDieselLPGSuper ULUL
East Midlands132.19139.59128.21
North East131.21141.26127.36
North West131.71139.53127.77
Northern Ireland129.58132.90126.06
South East133.0361.80141.15128.72
South West132.2467.90138.71127.76
West Midlands131.8559.90139.93127.97
Yorkshire & Humber131.60139.59127.83

Most read

When a major car manufacturer like Ford predicts that sales of its electrified cars will outnumber petrol and diesel models by 2022, does that ring alarm bells about the possible speed of change for forecourts?

Digital Edition