Forecourt Trader - 30 years at the heart of the fuel retailing community

Country Choice Pogo's into hot meals market

04 December, 2013
Page 46 

Country Choice has launched Pogo's (pots-on-the-go), a range of individual hot meals for people on the move. The concept, says the company, can bring in profits of over £6,000 a year, if a retailer sells just 20 meals per day.

Delivered frozen and ready to bake, there are six varieties: sausage hot pot; vegetable curry; beef hot pot; all-day breakfast; chicken tikka masala; and chilli con carne. Each comes as an individual portion and, once heated in a conventional oven for 35 to 40 minutes at 180°C, can be displayed in a hot food cabinet for up to four hours.

Each 300g meal has a rrp of £3; they come packed 18 to a case. To help retailers display the range to full effect, Country Choice has introduced Pogo's branded equipment including units that incorporate a compact oven in the base. The Plug & Play Pogo's Hot Spot unit holds around 22 pots on two shelves above a 13-amp oven, all ready to heat and serve. The taller Hot Tower holds around 48 pots on four shelves and comes with bright shelf talkers to grab attention. A free fork holder can be hooked onto the heated display, providing individually wrapped forks for instant meals on the go.

0800 521366

www.countrychoice.co.uk





  • Weekly
    Retail
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    wholesale
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    Average
Weekly retail fuel prices: 15 April 2019
RegionDieselLPGSuper ULUL
East132.7461.80137.06126.04
East Midlands131.9880.90137.50125.32
London132.62139.31126.61
North East130.83137.71124.52
North West131.63135.44124.59
Northern Ireland129.55131.04123.66
Scotland131.9664.90136.81125.08
South East132.9559.90138.51126.32
South West132.2957.90137.05125.42
Wales131.3668.20132.82124.33
West Midlands131.7971.90136.78125.40
Yorkshire & Humber131.32137.91124.87

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