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PRODUCT NEWS: Kepak introduces spicy variants

20 February, 2015

Kepak Convenience Foods is tapping into the consumer trend for hot and spicy food with the launch of a Limited Edition Rustlers ‘Hot and Kicking’ range.

The two new SKUs – the Rustlers Chipotle BBQ Hotdog and Rustlers Habanero Chilli Burger – will both be available as a £1 price-marked pack (PMP).

The Habanero Chilli Burger is the classic Rustlers burger with a spicy Habanero Chilli sauce for an added kick, while the Chipotle BBQ Hotdog adds a twist with a Chipotle BBQ sauce.

“Our Limited Edition Hot & Kicking range adds a spicy kick to two of our classic Rustlers products, giving people the chance to enjoy a little extra heat in a substantial and filling hot snack,” says Kepak Convenience Foods’ marketing director, John Armstrong.

“We have no doubt that these new variants will prove popular with consumers looking for something a little different from their favourite micro snack, while giving retailers a unique offering that will generate incremental sales for their Hot, Quick and Tasty fixture.”

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Weekly retail fuel prices: 19 March 2018
RegionDieselLPGSuper ULUL
East Midlands122.46131.58119.60
North East121.7959.90131.53118.66
North West122.0658.80129.31118.83
Northern Ireland121.4469.90127.23119.16
South East123.2769.90131.23120.66
South West122.83128.65119.82
West Midlands121.83129.90119.22
Yorkshire & Humber121.66129.86118.80

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