Forecourt Trader - 30 years at the heart of the fuel retailing community

product news: Nākd revamps breakfast bars range

John Wood ·

Natural Balance Foods is offering retailers the chance to grab a bigger share of morning sales with the revamped Nākd Breakfast Bars range.

New recipes for each of the four breakfast inspired flavours – Banana Bread, Apple Danish, Berry Bliss and Cocoa Twist – has resulted in the introduction of gluten-free oats.

Marina Love, marketing director for Natural Balance Foods, said: “There are 21 billion breakfast occasions a year, but habits are changing. One in 10 are now eaten on-the-go with consumers aged between 24 and 44 over-indexing in on-the-go breakfast occasions and they’re looking for new, healthier breakfast solutions that are convenient and delicious.

“Our new Nākd Breakfast Bars offer retailers the perfect opportunity to increase grab-and-go breakfast sales and we’d recommend they place the bars in impulse locations and alongside other morning goods to drive breakfast occasions in their stores.”

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Weekly retail fuel prices: 12 February 2018
RegionDieselLPGSuper ULUL
East125.15132.55122.61
East Midlands124.32133.20121.71
London124.8664.90133.62122.24
North East123.6169.90134.19120.90
North West124.0662.90134.18121.61
Northern Ireland123.37128.90121.14
Scotland124.58131.22121.37
South East125.0965.90133.93122.80
South West124.71133.73122.25
Wales124.21131.47121.38
West Midlands123.6665.90135.10121.25
Yorkshire & Humber123.70135.12121.25

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