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product news: Coca-Cola begins Christmas activity

John Wood ·

Coca-Cola European Partners is kicking off the Christmas countdown with a new festive flavour for Coca-Cola zero sugar and an on-pack promotion across the Coca-Cola portfolio, offering consumers the chance to win tickets to Capital’s Jingle Bell Ball in December.

In Mid-October, a Cinnamon Limited Edition variant will be joining the Coca-Cola zero sugar portfolio. Available in a 1.25l PET pack format, the Soft Drinks Tax-exempt Coca-Cola zero sugar Cinnamon variant will feature a bespoke red and gold design to highlight the new flavour.

Coca-Cola will also be offering people the chance to win a pair of tickets to Capital’s annual Jingle Bell Ball, which will see the world’s biggest hit music artists perform live on stage.

The on-pack promotion will feature across on-the-go packs of Coca-Cola original taste, Diet Coke and Coca-Cola zero sugar for five weeks. Consumers can enter a unique code online to be in with the chance of winning a pair of tickets daily.

Simon Harrison, customer marketing director GB at Coca-Cola European Partners, said: “Last Christmas total Colas grew by 5.4%, making it a must-stock segment for retailers. We’re confident that with the early arrival of a our great tasting Cinnamon variant and Capital’s Jingle Bell Ball on-pack, the festive season will get off to a flying start for our customers. We’ll be back in November with even more activity that will keep Coca-Cola at the centre of Christmas celebrations for both consumers and retailers.”

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Weekly retail fuel prices: 22 April 2019
RegionDieselLPGSuper ULUL
East133.73138.71126.93
East Midlands132.86137.09126.21
London133.50140.13127.73
North East131.78134.50125.79
North West132.42136.29125.88
Northern Ireland130.30133.18124.00
Scotland132.76140.06126.01
South East133.78139.62127.48
South West133.17138.78126.51
Wales132.4055.70133.90125.75
West Midlands132.61139.12126.38
Yorkshire & Humber132.13137.49125.86

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