Robinsons is to benefit from a £2.5 million ‘Autumn Fun’ campaign, including TV ads, a national door-drop campaign, and in-store and on-line activity, culminating in Robinsons sponsorship of two high-profile firework events in November. The six-week campaign, which kicks off this month, sees 1.5 million leaflets with money-off vouchers and stickers for kids delivered to family homes nationwide, driving awareness of the Robinsons range and new flavours and encouraging trial of premium squash Robinsons High Juice.

0845 7550345

Topics