Nisa is helping shoppers to have a ‘Nisa’ Christmas this year with a host of special Christmas activity on its @NisaLocally and @MADLCharity social media channels.
The activity kicked off with a ‘Christmas Moments’ campaign, a weekly prize giveaway encouraging the public to share their favourite thing about Christmas via Facebook and Twitter to win prizes from a case of Walkers Sensations to a Sipsmith distillery tour and bottle of gin.
Over the coming weeks in the run up to Christmas, other festive activity will be rolled out including the return of Nisa’s popular Christmas colouring competition in partnership with Cadbury, a competition to win one of four family days out or a Kinder soft toy, and the chance for social media users to win a luxury Christmas hamper for a friend by sharing who they’d like to thank and why this festive season.
Additionally, the Christmas Moments campaign will continue into December, allowing consumers to choose their favourite festive moment from a selection of animations and share it on Facebook or Twitter for the chance to win a Cadbury hamper, Love2Shop vouchers and more.
Nisa’s charity, Making a Difference Locally, will also be getting into the Christmas spirit by sharing stories of good causes supported with donations from the charity, to coincide with UK Charity Week in December. They will also be spreading the festive cheer by encouraging followers to nominate a charity to receive a donation in time for Christmas as part of its ‘Santa’s List’ competition.
Philippe Rondepierre, head of marketing at Nisa, commented: “With consumers finding their way on to digital platforms in increasing numbers, at this time of the year in particular it is hugely important for Nisa to continue to build a strong online presence in order to engage with them effectively.
“We hope that the activity we have planned for our social media channels over the coming weeks will get shoppers in the festive spirit and help them to enjoy a very merry Christmas!”