The activity will focus on urban locations
This is the fourth year of the partnership between Old Mout and WWF
Oreo Twists are available in Vanilla and Caramel and Vanilla and Raspberry flavours
The UK’s first alkaline ionised water brand, Actiph Water has teamed up with Marvel Studios to celebrate the release of the upcoming ’Thor: Love and Thunder’ film, released in cinemas in the UK on July 7, 2022.
Lucozade Sport has become the Official Sports Drink of the Birmingham 2022 Commonwealth Games, in a deal that will provide thousands of athletes with isotonic drinks throughout the multi-sport tournament.
Walkers MAX, is adding two new flavours to its MAX Strong range - Fiery Prawn Cocktail and Hot Sauce Blaze.
Two additions are being made to the Oreo range - Oreo Twists Vanilla and Caramel and Oreo Twists Vanilla and Raspberry – which are the brand’s first double-layered launches in the UK.
Lollipop brand Chupa Chups is diversifying further into the singles market with Chupa Chups Incredible Chew.
Alpro is kicking off a multi-million-pound cross-channel campaign to mark the launch of a new oat-based drink, This Is Not M*lk.
Rich’s, the premium sweet baked goods brand, has joined forces with chocolate giant Nestlé Professional to launch three ’coffee-shop quality’ new cookie flavours for the convenience channel.
Coca-Cola Great Britain (CCGB), in partnership with Coca-Cola Europacific Partners, is introducing new, attached caps to its plastic bottles, making it easier to recycle the entire package and ensure no cap gets left behind.
Coca-Cola Europacific Partners (CCEP) has announced a new on-pack promotion for Coca-Cola Zero Sugar and Coca-Cola Original Taste where music lovers can scan QR codes on promotional packs for a chance to access instant wins and enter weekly prize draws – with a host of prizes up for grabs, including tickets to top festivals, Ticketmaster gift cards, music subscriptions and other music merchandise.
The UK’s number one wine brand, Hardys (Nielsen data), is launching a new three-strong canned range comprising Rosé, Chardonnay and Shiraz.