FT McVitie's ad

Pladis launches £3m masterbrand campaign for McVitie’s

2020-11-23T12:37:00+00:00By

Snacking company Pladis has just launched a £3m masterbrand campaign, ‘Too Good Not to Share’, for its McVitie’s brand.

FT Ginsters Vegan Mexican Chilli Empanada

Ginsters adds to vegan range with empanada containing Pulled Oats

2020-11-18T16:36:00+00:00By

Ginsters has supplemented its savoury snacks and meat-free offer by launching a vegan empanada containing Pulled Oats, a plant-based ingredient brand-new to UK savoury pastry aisles.

FT CCEP PMPs line up

CCEP reduces price points on selected 500ml PMPs for limited period

2020-11-18T16:19:00+00:00By

Coca-Cola European Partners (CCEP) has reduced the recommended price points for some of its 500ml bottle price-marked packs (PMPs) for a limited period of time, and says it is trying to help convenience retailers drive sales of on-the-go formats and tap into the consumer demand for value.

Urban Eats Pigs in Blankets

Urban Eat brings back three limited-edition sandwiches for the festive period

2020-11-09T09:00:00+00:00By

Sandwich brand Urban Eat has announced it is bringing back three limited edition, festive favourites for the Christmas period; Turkey, Bacon & Cranberry; Vegan Feast; and a Pigs Under Blankets panini. The sandwiches will be available in out of home and convenience until 23 December.

FT - Coca-Cola festive packs

Return of CCEP’s special-edition festive packs

2020-11-02T17:08:00+00:00By

Coca-Cola European Partners (CCEP) kicks off its annual Coca-Cola Christmas countdown this month with the return of its special edition take-home festive packs.

FT - Weetabix on the go Strikethrough KV

Weetabix On The Go drives impulse purchases with new PMPs

2020-11-02T17:02:00+00:00By

Breakfast drinkg Weetabix On The Go has introduced a limited-edition £1 PMP range, designed to drive impulse purchases and bring shoppers into the category.

FT KP Snacks_Popchips_Salt & Vinegar

KP Snacks unveils new pack design across its Popchips range

2020-10-30T10:10:00+00:00By

KP Snacks has reduced the packaging on its Popchips portfolio by 23 tonnes per year and unveilled a new pack design across the range.