FT Galaxy

Mars Wrigley UK unveils TV campaign highlighting Galaxy brand’s new direction


Mars Wrigley UK has unveiled a new TV campaign in support of the Galaxy brand’s new direction for 2021.

Cadbury's Golden Goobilee

Cadbury marks Creme Egg’s 50th birthday with Golden Goobilee campaign


Cadbury is marking the 50th birthday of its Creme Egg with the launch of a new Golden Goobilee campaign, as Cadbury Creme Eggs return to stores nationwide.

FT Smint

Smint aims to boost refreshment category with its Fresh Moments campaign


Smint is back on screens this January with its Fresh Moments campaign.

FT - focus on Spring confectionery

Egging you on - focus on Spring confectionery

2020-11-25T18:17:00+00:00By Tracy West

Who knows what Christmas will be like this year – let alone Easter 2021, but that’s no reason not to plan ahead.

FT - Halloween - kids

How to have a dead-good Halloween

2020-10-20T14:02:00+01:00By Tracy West

When Halloween falls on a Saturday, as it does this year (October 31), it usually means bigger parties and a bigger spend.

FT Swizzels Hallow mix

Swizzels plans to drive sales with virtual Halloween party


Sweet manufacturer Swizzels is aiming to ensure Halloween isn’t cancelled, despite the pandemic, by staging the UK’s largest virtual Halloween party.

FT Valeo Comnfectionery's XXX SoftMints

Valeo Confectionery brings out softer chewy version of its XXX mints


Valeo Confectionery has launched a new product, XXX Softmints, in response to consumer demand for the XXX brand’s mint flavour, but in a new, softer format.