NutriPot, the healthy fast food brand from The Triangle Nutrition, has unveiled a new look for its product range.
The new packaging has been designed to clearly showcase the range’s nutritional benefits, including each flavour’s traffic light system results, hitting green for fat, saturates and sugars.
Updated serving information shows each product provides 50% of all daily requirements for 28 vitamin and minerals, as well as no artificial colours, preservatives and MSG, while remaining high in protein and fibre.
The new branding also includes directional instructions to highlight ease of use for each product.
Stacy Cronly-Dillon, brand manager at NutriPot, said: “The revamp of packaging is not only more visually appealing and eye-catching to our consumers, but the colours have also been chosen to reflect the flavour choices, making it easier for customers to pick their favourites.
“It has been designed to clearly show how nutritionally sound the Nutripot range is. Regardless of the demographic, more and more of us are looking for a meal that requires minimum effort but maximum nutritional benefits – which is exactly what NutriPot is.”