Franklin Fueling Systems, the system solutions provider for the petroleum equipment market, has appointed Balaji Swaminathan to the position of marketing director. Balaji will lead Franklin’s team of product managers in managing their respective product lines, as well as developing and implementing strategies to grow sales and market share for Franklin.

Balaji has more than 18 years of product development, marketing and sales experience driving growth for consumer durable and industrial companies globally.

“It is a fantastic opportunity to be joining a growth-oriented market leader. Franklin Fueling has made significant strides in growing the business organically through the introduction of innovative new products – so my timing could not be better. I look forward to working with the team to deliver even more success and growth in the future,” said Balaji.