Gulf has launched a new heritage-inspired uniform range that will be rolled out across its 500-strong network from this month.

According to Certas Energy, the collection is both "stylish and contemporary", something not usually associated with staff clothing.

"We believe it is the best uniform range in the industry in terms of style and quality," said Certas Energy retail marketing, manager Gerry Welsh.

"We wanted a collection that was modern and attractive while reflecting Gulf’s rich racing heritage. It was also important to provide our staff with clothing that was comfortable, practical and they could wear with pride. There is no merit in telling staff how important they are to the business and then asking them to wear cheap, ill-fitting garments."

The Gulf Endurance collection has been produced in conjunction with Grand Prix Originals, whose global relationship with the Gulf brand extends across 20 years.