Nestlé Rowntree is kicking off its biggest ever KitKat launch this month, with a £9m media campaign to support the introduction of KitKat Senses.
The new chocolate bar is a combination of crispy wafer, hazelnut praline and milk chocolate. Each 31g bar comprises five pieces, which Nestlé says is ideal for portion control.
Senses is aimed at women aged 20 plus who want an indulgent but low-fat treat - each bar has 165 calories. Rrp is 45p (£1.39 for the five bar multipack).