KP Snacks has added two new darts-inspired limited-edition flavours to the McCoy’s range.
As part of the brand’s official partnership with the Professional Darts Corporation (PDC), the flavours are peppered ’bullseye’ steak and pickled ’one onion and eighty’. In addition, all McCoy’s feature an on-pack promotion where consumers have the chance to win ’The best pub night ever’, which includes a visit from two top-level PDC players to their local pub plus food and drink for four people.
To enter, consumers scan the QR code on the back of the pack or visit mccoys.co.uk/darts or facebook.com/mccoyscrisps where they will be challenged to play in a virtual darts game.
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