Building on last year’s England shirt giveaway, this year Mars is giving footie fans the chance to win exclusive England merchandise, with one million England-designed footballs being given away as part of a ’Win 1 of 1 million’ promotion.
Three exclusive football designs, fronted by top England team players Wayne Rooney, Gary Cahill and Alex Oxlade-Chamberlain will be on offer. The on-pack promotion will also be supported by pos material including pre-filled units, dumpbins and till units, to help retailers drum up excitement in-store and benefit from increased sales of this exclusive on-pack offer.
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www.mars.com
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