Orangina is gearing up for summer with new ’Bikini and Trunk’ packaging for its 420ml bottles. Sporting eye-catching beachwear, the limited-edition designs are rolling out now. Already worth £9.8m (IRI data), Orangina continues to go from strength to strength, growing by 46.7% in the past 52 weeks.
From August onwards Orangina will be backed by a campaign, which includes sampling activity.
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