Wrigley has launched its ’Big Up Your Summer’ promotion across all Starburst fruit chew sticks and share bags.
Shoppers can win a variety of prizes from enormous inflatable beach balls to a hot air balloon trip for the whole family.
Prizes can be won every hour until September 25 by texting the bar codes on packets and answering a question.
If the attempt is successful, a text message will be sent back telling the entrant what they have won.
The promotion is being supported by a national radio campaign this month and next.