Maynards is giving consumers the chance to ’Celebrate Like Royalty’ this summer with once-in-a-lifetime banqueting prizes to be won via new promotional packs. Prizes include a banquet on a private jet, worth £20,000, or one of 250 sumptuous banquets in locations including the underwater Al Mahara restaurant in Dubai.
The promotion is supported by a £2m marketing investment including TV, radio and digital activity, as well as pos to encourage impulse purchase.
In addition brand owner Mondelez International will be treating five lucky retailers and their staff to a decadent dining experience worth £500.
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www.mondelezinternational.co.uk
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