Lucozade Sport is giving shoppers the chance to win cash prizes this winter through a new text-to-win promotion, as part of its on-going partnership with the England national football team.
Football fans have the chance to win £90 every 90 minutes*, tapping into the consumer appetite to get match ready this festive football season.
To be in with a chance of winning, shoppers need to purchase any Lucozade Sport product and text ‘CASH’ to 62123.
Tom Bell, head of marketing for Lucozade Sport at Suntory Beverage & Food GB&I (SBF GB&I), said: “As the UK’s number one selling sports drink (Nielsen data), we wanted to bring something special to stores this festive season to help them make the most of the unique opportunity to combine sporting occasion and winter festivities this year. Our partnership with the England national football team and winter activation is certainly set to create a buzz around the season’s biggest matches!”
The promotion is live now until December 12 across all Lucozade Sport products.
*Max 1 entry per person per day, Monday-Friday between 9am and 6pm
No comments yet