New Walkers MixUps consist of family favourites across a variety of formats and flavours, set to appeal to a wide range of family shoppers.
Perfect for a family Saturday night in front of the TV, the range is available in three product formats Snacks, Popcorn and Crisps. Snacks includes a mixture of Doritos, Monster Munch, Wotsits and French Fries, with two flavour options cheese and spicy. Popcorn is available in sweet & salty and sweet & spicy flavours, while Crisps is available in cheese & bacon and cheese & Worcester sauce flavoured packs. Rrp is £1.99.
The launch is supported with a new TV campaign alongside strong levels of in-store shopper marketing and social media.
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