Mexican fiery sweet chipotle is the latest flavour to join Walkers’ Sensations range. Brand owner PepsiCo reckons the flavour will be popular at ’summer sharing occasions’ such as barbecues and picnics. It is available in a 40g impulse bag, rrp 67p, and a 150g sharing bag, rrp £1.92.
A bespoke three-case stacker for the impulse packs is available for independent retailers. It has spaces for the new flavour as well as Thai sweet chilli and Doritos tangy cheese.
In addition, the entire Sensations range has undergone a packaging redesign. New packs feature large, colourful images of ingredients to maximise on-shelf standout.
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